You will find no designer attitude at our graphic design firm. It is about you! We seek to hear, know, and understand the story of your organization and the current vision and challenge that has led you to seek graphic design / marketing communications assistance. For nearly two decades, our graphic design firm near Kennesaw has delivered agency-level marketing communications to the area. We know that all organizations have very different marketing needs and budgets. Catalyst marketing communications is a low-overhead graphic design firm which allows us to provide the services of a larger advertising agency at a fraction of the cost...and with no retainers.
All of the graphic design work we do for our clients is done on high-end apple systems and Adobe / Macromedia software, but is often tranferrable to PCs as well (with some limitations). All digital files (even the fonts) that we create are accessible or even given to our clients. You are in control! Our graphic design firm prides itself on the attention we give to archiving everything ever done for our clients. We store the data on three giant hard drives that are located in two separate places in case of fire (in Kennesaw and Marietta, GA).
As designers, we are unusually accessible when needed. You are free to come in to our Kennesaw studio and work alongside us along the way, We love your input. After all, the motto of our graphic design firm is “we give you the director’s chair” and require your insightful input on the front-end as well as throughout the journey to developing your marketing communications. If you need a logo design / brand identity, a website design, or marketing sales materials, we are here to serve you whether you are in Kennesaw, Acworth, Marietta, Woodstock, Canton, Roswell, Smyrna, or anywhere in Metro Atlanta, GA.
Our experience after 15 years as a graphic design agency in the Marietta / Kennesaw / Acworth area is that most clients had a conscious or sub-conscious, pre-determined set of design preferences from which they judged the design as good or bad. These preferences acted like a filter from which everything was decided. So as our core distinctive service, we decided it would be helpful to have a process that extracts these preferences in an effort to “get everyone on the same page” in advance of the direction setting for the design. It is said that a “picture is worth a thousand words.” Exploring graphic design examples together accomplishes what words cannot. See step two for this essential step that defines the motto of our graphic design agency.
EXAMINE …the Benefits to Your Consumers
Before the creativity starts, we listen intently to your story to draw out those consumer benefits that set you apart in your market niche. If envisioning the end result of your marketing communications is enough to put the means in motion, get started now.
EXPLORE …the Design and Copy Examples
Our branded approach of leveraging relevant design and copy writing examples on the front-end of each project gives our clients the needed references to adequately envision and articulate their desired end-result to our team. That is what we mean when we say our graphic design agency "gives you the director’s chair."
ESTABLISH …the Core Conceptual
From our time exploring many visual samples, we will bring creative graphic design to the strategic thinking in order to develop the core look and feel (and written message if needed) that will serve as the base for all the marketing communication pieces to be designed.
EXECUTE …the Designs and Layouts
With the envisioned conceptual tightly worked out and approved, our agency creative team will develop the graphic design / layout of the actual marketing communication items: logo design, brochure, website design, ad, mailer, billboard, sales binder, etc.
EXPEDITE …the Printing and/or Web Files
At this stage, we load any web files to a server and/or send any print-related files to the assigned print vendor. Our graphic design agency works with top printers.
EXHIBIT …the Communications
Whether it is your printed materials going out via direct mail, or whether it is your website content being strategically crafted for search engine success, we can assist you (or help find the right vendor for the process).